Negotiation

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How to Change Somebody's Mind


Believe me, it's not easy! And sometimes, it doesn't work at all.

But while researching my book on how to produce more memorable writing, I stumbled upon these "mind changing" ideas from multiple sources.

Remember, I'm a writer, not a psychologist. So the methods shown here come mostly from writers and speakers who've successfully altered perceptions through presentations and persuasive reports.

1. Wear the other person's shoes - Ask questions to find out why someone holds a completely different view from yours.

2. Ask that person to amplify his/her position - Are your opponent's views based on actual data, or on disputed or second-hand information that might be challenged?

3. If that person's views are based on data, is the source of that data credible?

4. What common positions do you hold? Politicians can often win a hostile audience by first discussing values everyone shares. If we can agree on common goals, perhaps readers/listeners will follow us when we lead them down new pathways.

5. Can some position be compromised? In negotiations, I often give away a small point in order to show willingness to arrive at an agreement.

6. Point out your side's best points. Remember the fence-painting episode from "Tom Sawyer"? Tom makes his task seem so appealing his friends offer him all sorts of prizes if he'll let them participate.

7. Speaking of "good points" - Sometimes negotiation can become a "listing" contest. Can you reinforce your position by listing a number of positive things about your proposal? Example: "Ten reasons you should vote for Proposition A."

Rix Quinn offers lots of writing and persuasive ideas in his book "Words That Stick." It's available from your local bookstore, or http://www.amazon.com/exec/obidos/ASIN/1580085768/qid/


MORE RESOURCES:

Zimbabwe run-off no basis for negotiation -Nigeria
Reuters South Africa, South Africa - 5 hours ago
"We are looking for a diplomatic solution so that the parties involved will go back to the negotiating table." Mugabe's supporters have questioned the right ...


Israel, Hamas Truce Breaks Down, Prisoner Exchange Negotiation Stalled
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American Israeli Paper Mills Ltd: Negotiation for the Acquisition ...
FOXBusiness - Jul 2, 2008
There can be no assurance that an agreement can be reached, but if the negotiations mature, the transaction will be brought to the approval of the Company's ...
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Peru, China reaffirm will to negotiate FTA
Xinhua, China - 17 hours ago
Araoz said the Peruvian negotiation team, formed by members of Mincetur, is also discussing with the Peruvian private sector to take their position into ...


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guardian.co.uk, UK - Jul 1, 2008
Behind all this is a looming negotiation that will be vital to the future health of both industries. The performing rights societies are looking to ...


Paul Majurey: Strong leaders, media give new face to Treaty deals
New Zealand Herald, New Zealand - Jul 3, 2008
Initial reactions to the reports were dismissive, but the Crown has since quietly re-engineered negotiation policy to adopt an inclusive, ...


BBC News

Spokesman: US to shift to others if missile defense talks with ...
Xinhua, China - Jul 1, 2008
It will all depend on the pace and structure of the negotiations," he said. However, the spokesman also noted that "If for some reason those arrangements ...
Video: US Defence Sec. calls Lithuania 'a good missile site' RussiaToday
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BBC News

Rescue puts guerrillas closer to the history books
Globe and Mail, Canada - 15 hours ago
It's the time not only to release the other hostages, but [for the FARC] to enter into a definitive negotiation process in good faith,” Ms. Betancourt said ...
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Syrian FM:Current talks with Israel preparatory to direct negotiation
Xinhua, China - Jun 30, 2008
"As in any negotiating process there are ups and downs ... the important thing is to keep the two sides involved in these talks until reaching this base," ...


Abbas says little progress achieved for Palestinian-Israeli ...
Xinhua, China - Jun 30, 2008
SHARM EL-SHEIKH, Egypt, June 30 (Xinhua) -- Palestinian President Mahmoud Abbas on Monday said here that the ongoing peace negotiation between the ...

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